Martin has over 30 years of experience as a creative marketing specialist, business strategist and investor/advisor/board member. Clients and partners have included; Disney, Levi Straus & Co, Taco Bell, eBay, PayPal, PG&E, Wells Fargo, The San Francisco Giants, and Microsoft. 

Martin founded and grew the pioneering digital marketing firm, Swirl, until its sale to Japanese conglomerate, Dentsu in 2017. In 2018, Martin expanded his Investment and M&A experience through his work with Cox Enterprises where he was the New Ventures Lead for Cox Mobility. Today he continues as a Board Advisor to several private companies including, ePropelled, LegionM and Green House Capital and was member of the Board of Directors of Volta, a NASDAQ-listed company taken private and sold to Shell Oil in 2023. 

As a first-generation Californian and South San Francisco native, Martin is proud of his Bay Area roots and his upbringing in a multicultural family and community. Martin and his wife and two children, support many organizations which empower minorities and under-represented groups in their efforts to change society for the better. These groups include, CASA, Best Buddies, SF YMCA and Safe Passage/Guatemala.